MEDIA ATHLETE ENTRY

 

MEDIA ATHLETE ENTRY

Are you a member of the media who would like to report on Ultra-Trail Australia from the front line? This athlete support application is for you.

MEDIA ATHLETE BENEFITS

  • Link to your media articles on the Ultra-Trail Australia website
  • Free entry to any specified UTA event
  • Event t-shirt
  • Guaranteed race entry
  • Sharing of UTA reports and media via Ultra-Trail Australia’s social media and electronic newsletter

SELECTION CRITERIA

Athletes will be selected according to:
  • The level of media reach of your associated publication
  • Ability to enhance the media reach of the event
  • Social media following and use of social media
  • Connections to brands and/or businesses that will serve to enhance the development of the event (potential sponsors, large groups etc…)
  • Being approachable and available during event lead-up and the event week
  • Willingness to participate in pre and post event media (interviews, photo shoots etc…)
  • Relationships with existing national and international media

MEDIA ATHLETE OBLIGATIONS

Athletes will be expected to:
  • Participate in the nominated event to the best of their abilities
  • Publish pre-event reports to enhance exposure of the event and encourage people to participate
  • Demonstrate a plan of how you will use your position in the media to gain exposure for the event
  • Make every effort to be available for the race media briefings
  • Take part in the race week activities upon request
  • Publish an event report within 2 weeks post event (online) and within 1-8 weeks for print, radio and TV
  • Communicate with UTA staff regarding all reports prior to publication
  • Have live event coverage via your media channel on race day where possible
  • Engage with race staff and fellow participants in a friendly and respectful manner and demonstrate good sportsmanship throughout the event
  • Tag Ultra-Trail Australia in all race related social media posts

APPLICATION PROCESS

Please apply online HERE